Creative & Digital Design Framework 2025
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Key information
Overview
The purpose of this procurement is to appoint a panel of agencies to a Creative & Design Framework Agreement, providing CCW with a compliant, efficient, and flexible mechanism for commissioning creative, marketing, and design services on a call-off basis. Lot 1: Creative Marketing and Campaign Services This lot covers strategic and creative marketing support, including but not limited to: Creative concept development and campaign ideation Integrated marketing and communications planning Consumer and stakeholder campaigns (online and offline) Content strategy and copywriting Digital and social media campaign support Evaluation and performance insight related to campaigns Lot 2: Design and Layout This lot covers design-focused services, including but not limited to: Graphic design for print and digital materials Layout and artwork of reports, publications, and consumer materials Brand application and adherence to CCW brand guidelines Design for accessibility and inclusive communications Infographics, visual assets, and templates
Procurement Act 2023
Competitive flexible procedure
CCW (the customer) will issue a creative brief to the contractor directly for project work under this agreement and the contractor in return will provide a quotation. Providing a quotation does not guarantee work and CCW reserves the right to approach more than one Contractor about any one brief. For larger projects, CCW will approach all contractors on the framework to submit a bid in align with the further competition procedures set out in annex four. To Note - This sum will then be called down from the overall yearly budget set-aside for this framework agreement. CCW reserves the right to use this framework agreement as and when the business requires. There is no guarantee of work from signing the agreement and therefore no guarantee of an income. CCW will adopt a fair usage policy when allotting briefs between all contractors, depending upon their capability and suitability for said brief.